Nick’s Building Supply Case Study

A branded experience, inside and out.

MusiGraphics created the package concept and designed the box, “Well Hung” T-shirt and information sheets, then carried the pieces through production.

The result was a coordinated branded experience, from the outside of the box to the materials inside.

Open Nick’s Building Supply customer package with branded interior, printed T-shirt and included items
Inside the finished package: the brand continues across the box, apparel and customer materials.

The opportunity

Make every part of the package feel connected.

The box could do more than hold the contents. It could introduce Nick’s brand, carry the product story and make every piece inside feel connected.

MusiGraphics developed the package concept and created the designs for the box graphics, the “Well Hung” T-shirt and the information sheets. The shirt brought a playful line together with Nick’s door imagery and website.

We then carried the coordinated designs through production so the finished box, apparel and printed information worked together as one customer package.

One concept across three touchpoints

The box. The T-shirt. The information.

Each piece had its own job, while the visual direction kept the package working as one experience.

Custom box concept

Nick’s blue, logo and door imagery carry through the outside and inside. The interior also points customers to warranty information with a QR code.

Original T-shirt idea

MusiGraphics developed the “Well Hung” concept around Nick’s door business, then carried it through to the printed shirt included in the package.

Printed information sheets

MusiGraphics created the information-sheet design and produced the printed pieces, making the practical details part of the same branded handoff.

Concept and production proof

From concept to completion

A customer package that carried the brand all the way through.

MusiGraphics designed the box, T-shirt and information sheets, then brought all three through production as one coordinated Nick’s Building Supply experience.